It’s the end of the generation that people don’t put the value on natural environment and working environment by mass-production and mass-consumption.

Number of people like you as wise customer is getting increase, KUDEN genuinely respect it. To such a wise in customer, KUDEN doesn’t want to provide fake ethical advertisement and product that cheat you. Ethical has many approaches and there is no clear answer like this is right ethical. We KUDEN keep thinking , study, trying for what is the ethical and show result by chart  and article. We provide information and product that you can judge them by yourself.

Also KUDEN keep 40 ~ 50 % cost rate.

Now KUDEN produces our product by built-to-order and small lot. If there’s a lot more lot, purchase price for fabric and sewing wages goes down.
In that case, KUDEN keep 40~50% cost rate by reducing the selling price and give back to customers.

Activity for transparency

1,We make and publish original chart that shows effect to natural and working environment for our product

We consider about environment and people related our production and clarify how/where/who make them. This is the good faith to factory and customer from KUDEN.

Ethical chart

KUDEN’s ethical chart shows ethical rate based on our original method and value by 6 point and 5 grade evaluation.

We make the chart because it’s easy to understand visually about our ethical challenge and explain with example chart there.

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2,KUDEN keep 40 ~ 50 % cost rate and write about cost on each product page.

Please check each product.

Samurai mode Jacket

The design concept is “ Kimono Reboot”, suitable to modern lifestyle.Look like kimono jacket but no need  special tech to wear.Formal, unisex and new basic style from us.Like wearing the wind, make your moving more beauty by kimono-sleeve and hem. 

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3,Publish information about KUDEN and ethical as article by "rinlife" original web magazine


Comic essay that study ethical with KUDEN, message from designer Takahiro sato and so on, original web magazine “rinlife”.

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Related contents

KUDEN's Ethical


Directly meaning is moral action or thinking.

KUDEN practice proactively for our “Ethical”, considers deeply to nature and   place and life of people support our produce.

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Samurai mode series

Kimono is the symbol of long life design for us. Beauty of silhouette by combination between fabric and moving. To remain those beauty, KUDEN reboot the design for our life style.

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Design for Ethical             

KUDEN doesn’t like disposal design and fashion. Like kimono, we like the design loved over 10 years.

KUDEN aim for design you can use over 10 years  = long life design , not  a short cycle fashion followed the trend.

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We named our brand "KUDEN" with our wish "Things that make you feel like telling to someone important for you.”

KUDEN offers and designs product instead of you so that your precious parson can wear and use without worry.

>Read more